Audience
The people that I want to reach out to are the type of person who can see what is in front of them and still look deeper into the picture. That they can easily understand what they are seeing.
Clear Idea While Using Gestalt
The definition of gestalt is an organized whole that is perceived as more than the sum of its parts. I've used this concept in my logo to let people see what they want to see and look deeper into the image. I use contrasting background to define they image and still keep the simplicity of it. At the same time I want to it to relate back to me in some way.
Simplify
Deeper meaning in the image. Relates back to me.
Bottom Line
Deep relationship
Layout Stages
Thumbnails
these are quick sketches that are related to different words that describe me.
Rough
Out of the thumbnails I picked the two best concepts I had. Then drew them in black in white using a 6x6'inch square.
Comprehensive(COMP)
Out of the two roughs I picked the best one to use as my logo.
Markup
This is a laser printed copy and finished layout.
